While taking the Fluidmaster Mobile Roadshow around the country, we teamed up with Home Depot and participated in some town Christmas parades in Collierville, TN and Olive Branch, MS. Read More

A Canadian community-based social marketing initiative for Water Conservation, called The Blue Dot, is getting a lot of mail. We can learn something from the Canadians, who like us, hate waste, but understand that waste motivates people especially well when it is waste that provides no benefit. 

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